AB Moteurs | |
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Launched | 26 March 1996 |
Audience share | 0,1% (2008–2009, ) |
Slogan | "La chaîne de tous les moteurs" "Chaque passion a son moteur" |
Country | France |
Language | French , Turkish |
Headquarters | 132, avenue du Président Wilson 93213 La Plaine Saint-Denis |
Formerly called | Automobile (1996–1998) |
AB Moteurs is a French television channel dedicated to motorsports.
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The channel was created in March 1996 for the AB Sat package under the name Automobile as a channel dedicated to cars in all ways (collections, history of classic models, tracks, etc).
Due to the same of AB Sports to the Pathé group in 1997, the channel was reformatted to fill the gap on the AB Sat package, and appeal to a young male audience. The channel was renamed AB Moteurs in 1998 and contained programmes around all kinds of motorsport: cars, bikes, aeroplanes and boats, broadcasting a number of races live, in competitions with the other French sports channels, Eurosport and Sport+.
In 2008 AB Moteurs tried to attract a larger public by reformatting their programmes into four main strands: – Competitions (Live) – Tuning – Tests – Documentaries
Their principal rival is Motors TV.
AB Moteurs is owned by AB Sat SA and has a budget of €24 million, provided 100 % by AB Groupe.
The programmes consist of practical documentaries about car ownership, whether precision (tuning) or general, but also show replays of motorsport events such as NASCAR, the DTM championships, Rally, Moto GP, etc.
AB Moteurs was originally shown only on AB Sat, but is now available through a contract on French, Belgian, Luxembourgish, Monacan and Swiss cable and on digital television.
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